The importance of offering something else to retain visitors.
I was looking through my traffic logs earlier as on odd days I get traffic blips and I was wondering what the cause of today’s increase was.
Quite interesting really. There appeared to me more traffic finding the site, which is great, but then a selection of what at first appeared to be unrelated posts were being read. On average, each reader was reading 2.5 pages.
However, there was no correlation between the search terms and some of the pages getting a load of traffic. Some of these were older pages, that people would have to dig around to find in archives, and the archives were not listed as viewed.
The conclusion – people were going straight there. So I looked at one of the high traffic pages, which did match the search terms, and when I got to the bottom of the page there was the list of similar posts displayed, listing 5 of the pages that I couldn’t easily explain how people were getting to quickly.
It shows what an important too a related posts plugin is. It is providing further reading that some people are taking up the offer on. And that on its own is probably doubling my page hit count. Exactly what I needed – twice the traffic, just for installing a plugin!
Related posts:
- Building Repeat Visitors For The Long Haul
- Blogging Visitors Tip – More Traffic In Merely 10 Minutes
- Important Pages For Every Website
- The Importance Of Checking Your Daily Traffic Logs Part 2
- Website Traffic – Monitor Your Visitors on a Daily Basis to Ensure Success
- Tips For Getting Traffic to Stay at Your Site For Longer
- 9 Essential WordPress Plugins For Every Blog
- Important WordPress Plugins To Try Out
- Direct Your Visitors Around Your Website For Greater Success
- Do Outbound Links Hold Search Engine Power?
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